Platform

Today, brands that wish to maintain the effectiveness and efficiency of their marketing efforts must learn to navigate an increasingly complex market landscape. At Intarget, we offer strategies that can adapt to different situations and to a constantly changing market scenario.

We track and measure all advertising and e-commerce communications using the Google Marketing Platform and we have expertise in Adobe Analytics, Tag Manager, Tealium, and Commanders Act.

Our experts specialized in privacy issues can check compliance in the collection of privacy policy authorizations regarding tracking on digital properties (sites or apps). From there, we assess the implementation of a CMP (Iubenda, Onetrust, etc.) and tracking management systems such as Google Tag Manager server side. Once these steps have been completed successfully, we work on solutions that involve the integration of CRM, analytics and delivery systems and subsequent data activation actions via marketing automation.