In:China Monitor

Semi-annual analysis of trends in China
Launched in 2020, In:China Monitor is the only market-specific report that provides insights based on first-hand data from China, allowing brands to benchmark their industry performance against updated indicators of local relevance.

FEBRUARY 2024

In:China Monitor 7:
Understanding China and APAC luxury evolutions

Discover the latest luxury trends in APAC: consumer dynamics, strategies of emerging brands, and expert insights, all in an essential overview for industry insiders

MARCH 2023

In:China Monitor 6:
Re-Discovering Europe: The return of Chinese tourists

The theme of this edition is tourism, a focus on new trends and expectations of a new generation of Chinese tourists coming to Europe.

OCTOBER 2022

In:China Monitor 5:
Your eyes on the Chinese luxury market

The theme of this edition is luxury, a deep dive into the latest trends in the Apac area, consumer habits and experiences of those working in the sector, as well as a showcase of emerging local brands.

FEBRUARY 2022

In:China Monitor 4
The future of Retail is written in China

The report deals with the main retail trends in China, from the use of smartphones for e-commerce to that of influencers and the online-to-offline (O2O) store and live commerce that blends TV, social, and shopping.


An insightful selection of news.
Trends and relevant articles that can help you understand the current scenario in China.

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