14/12/2017  |  Corporate
Closer to China: intarget: is rewarded at China Award
Closer to China: intarget: is rewarded at China Award

Following the candidature for the Award organized by the Fondazione Italia Cina, intarget was deemed worthy of receiving the prize for the category “Value Creators: Services for Business – Digital” at the China Awards 2017. The annual event just held in Milan enhances the Italian companies that have best grasped the opportunities of the Chinese market and the Chinese ones that have best grasped the opportunities of the Italian market.

The award was given by the jury chaired by Cesare Romiti, President of the Italy-China Foundation, for the path that Intarget has been able to build over the last few years, allowing numerous Italian fashion-luxury companies to become protagonists of Fashion retail digital in China.

“China is an important market for the development of the global and Italian economy. Digital marketing is main key to growth for companies that want to tackle it.” says Nicola Tanzini, CEO of Intarget – The fact that the fourth World Conference on the internet has just taken place in China and the dimensions reached by digital players like Alibaba, Baidu, Tencent (WeChat), are a further confirmation. To anticipate market development, as we have always done in the eighteen years of our history, we decided to open a subsidiary of Intarget in China in early 2018. This will allow us to increase the growth of our customers in that country, through a reality that will operate within the system, according to the best methods and times for that market. ”