28/02/2018  |  Advertising
Intarget earns Google Certification as a DoubleClick Reseller
Intarget earns Google Certification as a DoubleClick Reseller

A new important certification for intarget: which can now officially add the title of DoubleClick Reseller to its many different areas of expertise.

The agency, already a Google Premier Partner qualified to implement and manage all DoubleClick products, as well as being a Google Analytics 360 Reseller, has now obtained DoubleClick Reseller certification, rendering it an official reseller for all of its marketing products, including Google Analytics 360, DoubleClick Search, DoubleClick Campaign Manager, DoubleClick Bid Manager, and DoubleClick Studio.

The achievement of this important goal follows a long process in which intarget:’s level of skill was assessed via a series of exams related to each DoubleClick Suite product, the sharing of successful case histories, and the agency’s proven ability to structure large projects for companies operating on a global scale.

DoubleClick is Google’s solution for managing multi-channel digital marketing campaigns and allows companies to plan, monitor, position and report on all digital media space purchases using an entirely holistic approach and on a single platform.

In addition, the native integration between DoubleClick and Google Analytics 360 allows companies to avail of their own customer information management system.

“Our clients must have the opportunity to gain a competitive advantage in their respective target markets and to make the most of their budget. That is why we always work closely with brands to fully understand their different business needs and achieve the results they desire. – stated Nicola Tanzini, CEO & Founder at intarget: – At intarget: we act in harmony with the constant evolution of advertising, with innovative tools and campaigns combined with a data-driven approach that allows brands to obtain optimal coverage throughout their Consumer Journey.”

As an official DoubleClick Reseller, intarget: has thus become a partner of reference, increasingly able to support clients in improving their campaigns both from a strategic and technological point of view.

<<Being awarded DoubleClick Reseller required great dedication from the entire advertising team – confirms Giampiero Mandraffino, Advertising Technology Director for intarget: – Meeting Google’s evaluation criteria and earning this specialisation essentially means that we are at the forefront in terms of our ability to provide clients with the technology, support and strategy needed to achieve success. In fact, thanks to intarget: clients have a unique and increasingly-qualified representative able to provide them with state-of-the-art technology that can maximise their campaigns.>>

A similar path was undertaken by intarget: in 2016 in order to obtain the Google Analytics 360 Reseller certification. Intarget: has therefore confirmed its position as a Premier Google Partner, a qualification that demonstrates the agency’s recognition as a leader in the development and management of digital marketing campaigns for brands.