06/02/2018  |  Social Media
Hilti Italia: the Synergy between Brand and Digital Company Leads to Success
Hilti Italia: the Synergy between Brand and Digital Company Leads to Success

Hilti Italia, a well-known company dedicated to designing and manufacturing cutting-edge technology, software and services to support professionals in the construction industry, chose intarget: for the second year in a row to help strengthen its digital ecosystem throughout 2018. This informed choice was motivated by the extraordinary success achieved in just under a year of collaboration throughout 2017

<<We owe our online presence in Italy to our collaboration with intarget: – assert Raffaella Calò, Digital & Brand Marketing Manager for Southern Europe at Hilti. – We started fom scratch after a long internal policy-making process and then implemented our action plan together with intarget:. We now boast an online following of over fifty thousand people.>>

The Hilti Italia’s Facebook page has grown exponentially thanks to our constant collaboration with a close-knit customer-agency team that is attentive in its collation of the input and signals from the community. In addition to continuing with the management of the Facebook page in 2018, intarget: is set to take on a new challenge: Hilti’s Instagram account, launched on 8th January. The agency will be working on growing and engaging with a large community of employees, customers and partners associated with the brand.

<<It has been incredibly satisfying to work alongside a brand like Hilti. We have been extremely fortunate to engage on a daily basis with such a professional and informed team that is always ready to take our advice on board, –  confirms Raffaella Pierpaoli, Head of Social Media for intarget: – I firmly believe that the results we have achieved are due to our know-how combined with their sense of timing, desire to grow and willingness to listen.>>