Go-to market strategy for China market
Creativity made of ideas.
We develop campaign concepts that are independent of the media channel because we believe that the current hybridization can give more strength to the content. Creativity made of ideas, data, and technology thus becomes the focus point, allowing us to design content that can speak to the right audience, at the right time. The challenge we accept every day is to turn touch points into memorable experiences. Every single contact between brands and people is an opportunity to build a valuable Brand Experience.